How to rank YouTube videos channel?

Jan 14, 2019 10:44 AM 0 Answers
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Well, you could rank them by views, but that really doesn't say much. What you need is some sort of algorithm to rank videos based on a number of factors. You will want to rank based partially on views, but also on audience retention, likes, and comments. If you were designing a video sharing site or a program, you would write up some sort of algorithm and it would calculate the rankings of the videos. If you are just a person wanting to know how to rank your videos, you could make up a formula to come up with a number. A quick formula I can come up with might be ((views) + 2(likes) + 3(comments)) * audience retention %. This is just something I made up in a few seconds, so don't use it, but it basically means that likes count 2x as much as views, comments count 3x as much as views. Then everything is multiplied by the audience retention %, which will be a decimal. This formula implies that audience retention is the largest factor into the ranking. So if the avg retention is 1%, the rank will be REALLY low, but if the retention is ~50%, the rank will be higher. Of course, this does not account for video length. Shorter videos tend to have better audience retention than longer ones, so if you wanted to account for that somehow, you could. (This is why I say it is easier to write a program). Finally, if you are trying to rank another person's videos, you do not have access to that audience retention, but you do have access to the views, likes, and comments. Make a formula accordingly. Note: I did not take into account dislikes. This is because people dislike videos for no reason most of the time. If you really want to include dislikes into your calculation, feel free.

Muhammad Zeeshan
- Aug 06, 2019 01:37 PM

Rank YouTube Videos Channel

I have been working on YouTube channels and videos for about 5 years now. The YouTube algorithm keeps changing. If you try to game the YouTube system for long, it might detect it which might not be good for your videos. So, it is always preferred to use the following method:

1. Create awesome videos which are shareable

2. Use attractive and relevant titles and thumbnails. Also, make sure your titles have the important keywords. Before uploading your videos, rename them with a temporary but relevant title which best describe your video, as it includes keywords too.

3. Describe your video. First two lines should contain a short teasing summary of your video. Rest of the body can contain other fine details and your social media and website URLs. You can also add playlist and subscibe links to make users watching more from you.

4. Keywords: Search for the keywords that best describe your content and are also searchable.

NOTE: Searching for best keywords can be a difficult and tiring task but its also an art. You can take help from online tools too. (Let me know in case you need a reliable tool)

5. Create Playlists and write a meaningful description for it which includes best keywords too.

6. Annotations & Cards: Check the Audience Retention graph on YouTube analytics to find where users are closing or leaving your video. Insert annotation before that time. Cards appear on mobile devices too. Place an annotation of your latest video on your most popular videos to give it an extra exposure.

7. CC (Closed Captions) or Subtitles: Write subtitles or closed captions for your videos. This not only increases your viewing audience, it also completes one of the search preference parameters and also the words in the transcript act as additional keywords.

8. Sharing: If your video is shareable, just share it with everyone and everywhere. Facebook, Twitter, Google+, emails, WhatsApp, messages, Blogs, etc. Join communities and create posts. If your viewers like it, they will share it with everyone else too.

9. Call-to-action: It is really important that you tell your viewers to share the video with their friends. They will do it automatically if they like it, but most of the times they don’t do it till you don’t ask for it. So, ask them (towards the end of your video)! If you don’t have an anchor or a presenter in the video, use text and graphics to pass on the message. You can also use annotations for this.

These are just basic must to dos. There can be a lot more which can be done. Let me know if you’re interested to know more.


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