How do people use social media in India?


How do people use social media in India?

nomi king 7 months 1 Answer 161 views

Answer ( 1 )

  1. Strongly speaking, India is emerging as the most active online community with an engagement much higher than in any country. According to an online research, 97% of the respondent use facebook. Youtube, LinkedIn and Twitter were other popular options. The once king Orkut is losing its attention among youth. The change is fuelled by aggressive marketing campaigns in TVs by different brands promoting their facebook and twitter presence.

    Some of the most common activities are sharing moments and photographs with friends and families. Social Networking sites are also emerging as one of the top sources for news and events. Besides that playing games, chatting and searching for jobs are also some key activities.

    With the advent of smartphones and 3G, though in its early stage, people are slowly becoming mobile. Mobile ranks as the third most used device to access internet.

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